Cross Media Marketing Services

Our cross media marketing services streamline all of your marketing, printing and mailing in-house. Effortlessly integrate email, print, web, and social media to connect with your target audience by sending them timely, relevant and personalized messages.

We provide a unique and personal online and offline experience for your business that will increase visibility for your campaign and offer a personalized dialog on a continual basis to engage your customers.

We use database-driven Variable Data Printing for the mass personalization of printed materials to give peple the right information at the right time. Whether it is email, direct mail, personalized QR codes and Purls, we do it all.

Personalized URL's and QR Codes

Personalized URL's (PURLS) are unique url's for each recipient. PURLS allow you to place a website URL on your printed pieces - business cards, flyers, posters, post cards, etc.

Use PURLS with a direct mail campaign and send out a postcard with the PURL and a personalized QR code printed on it. Customers can access that landing page by scanning the QR code or typing in their purl, which will take them to their personalized website. That website can be customized with the customers name, company, title etc., making for a unique experience for the user. Use your branded PURL landing page to capture information from your customer or describe a value or important service offering.

Drip Marketing Campaigns

Drip Marketing is all about giving people the right information at the right time. Drip Campaigns are a set of marketing emails that will be sent out automatically on a schedule based on specific timelines or user actions. They enable you to stay in touch with groups of people based on events like when a user clicks on a link, or how often that user visits your site. They can even be personalized with your contacts' name, company info, and more.

The beauty of drip emails is that this all happens automatically based on triggers and user segments that you define. You can have specific drip campaigns for educating users, rewarding your best customers, helping people who hit a certain page on your site, and more.

Direct Mail Campaigns

When it comes to direct mail campaigns, we can do it all. Print, package, ship, and track. Provide us with an excel file of your contacts and we'll customize each printed piece with

Reporting

Track and measure the interactions with your target audience. Keep track of the success of your customized marketing campaign, by channel, reporting offers the ability to capture and measure customer responses and actions, providing rich insights into where the target audience can most effectively be reached.

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